Limitless Earth PLC is a fast-growing investment company building a portfolio of businesses that benefit from demographic change. The firm invests principally, though not exclusively, in sectors where shifts in population and consumer behaviour are key drivers of growth. Its stated themes include an ageing population, population boom, the expansion of middle classes, and changing buying habits. The company focuses initially on projects in Europe, while retaining the flexibility to invest in other regions. Its portfolio has included Saxa Gres SPA, V-Nova International Ltd, Chronix Biomedical, and Exogenesis – Nano Technology, reflecting a strategy of backing companies positioned to benefit from long-term structural trends.